Standing Committees

Membership

Standing Committee

The Standing Committee is the Committee of the Members and includes Digital Solutions, Environmental, Directory Excellence Awards, National Branding and Marketing, Membership, National Relations, Online Directory Publishing, Partners, Political Action (PAC), Program and Public Policy.

Digital Solutions

Purpose & Objective:

To be responsible for providing a forum and educational programs to address industry related technology issues.
To continue to develop internet technologies to better serve independent publishers.
To increase awareness of the Internet as a tool that will assist ADP members in the present and the future.
To monitor new products and services that will assist independent publishers in staying ahead of the competition.

Environmental

Purpose & Objective:

To gather and facilitate coordination of environmental expertise and advocacy for independent publishers, to provide accurate information regarding the environmental impacts of yellow page decisions and to recommend policies and practices which best reflect the commitment to and environmentally sustainable world.
Review and discuss with ADP the status of health, environment and safety issues, including compliance with applicable laws and regulations that will affect independent publishers in the yellow pages industry.
To keep members informed and motivated toward using their skills and knowledge for environmental issues.

Directory Excellence Awards

Purpose & Objective:

To recognize excellence in directory aspects of independent publishers.
To recognize excellence in the marketing and promotional aspects of independent publishers.
To recognize the Publisher of the Year.
To continue to grow the award entries by making the ADP Members aware of the program.
To recommend changes in the Award criteria as time and circumstances dictate.
To develop and maintain the categories, criteria and procedures for award entries.
To retain judges for each award judging.
To work with headquarters staff for any special requirements.

Membership

Purpose & Objective:

To serve the Association in all aspects of membership categories to represent the interests of ADP Members in an effort to grow the organization
To explore and develop ways to recruit new member
To identify and recruit potential partner members
To evaluate and recommend new services with would be of benefit to the membership at large

National Branding & Marketing

Purpose & Objective:

To be responsible for assisting with promotional and marketing communications activities in support of ADP’s events, website, fundraising, legislative advocacy and membership initiatives
To raise local, national and international awareness of ADP’s accomplishments and contributions to Independent Publishers
Raise awareness, by all internal and external constituents, of our distinctiveness in innovative and outward-looking approaches to the yellow pages industry

National Relations

Purpose & Objective:

To promote the work of ADP and inform the industry regarding issues and events.
To monitor publications and other communication vehicles for coverage of issues affecting the ADP community and seek out opportunities to respond as appropriate.
To cultivate relationships with members of the news media, especially those serving the above audiences.
To maintain the ADP Press List.

Online Directory Publishing Steering Committee

Purpose & Objective:

The ADP Online Directory Publisher Steering Committee is responsible for enhancing member satisfaction for online directory publisher members.
This new committee is being formed to create a larger ADP membership footprint that includes a wide range of online genres and platforms. Committee members are made up of high-level industry stakeholders who will provide guidance along with being instrumental in deciding the membership value proposition for online directory publishers.
The Committee’s strategy is to move ADP forward to create a community and strong industry voice for online directory publishers.

Partners

Purpose & Objective:

To provide members of the association knowledge of what each partner member has to offer
To promote to the partners to the publisher members
To work with ADP headquarters to establish and implement unique ideas for each partners trade show that is held annually each spring.

Program

Purpose & Objective:

To foster and promote the educational, informational and training initiatives of the Association as directed by its Board of Directors and executed for the benefit of its membership through the conduct of conventions, workshops and other special-focus program activities and events.
To conceive and develop the general program themes and contact for the Association’s conventions and workshops.
To identify and recommend appropriate individuals as prospective speakers, presenters, panelists and/or facilitators for the Association’s conventions and workshops.
To establish preliminary agendas for the Association’s conventions and workshops and to communicate such agendas to the Association’s staff for implementation.

Public Policy

Purpose & Objective:

To assist the Board of Directors in identifying, evaluating and monitoring social, political and environmental trends, issues and concerns to assist the Board in analyzing how public policy trends could impact the Associations business activities and performance.
To assist the Board in determining how the Association can anticipate and adjust to public policy trends in order to more effectively achieve its goals or to be an important contributor to the policy dialogue.
To develop recommendations for the Board with regard to formulating and adopting basic policies, programs and practices concerning broad public policy issues.

Political Action (PAC)

Purpose & Objective:

To receive and raise money in the event the organization needs to pursue legal action to encourage and promote the advancement of the common interests of independents publishers.
To develop a resource bank of information.

Membership