by Association of Directory Publishers | Jun 13, 2023 | Industry Related
For both print and digital publishers, innovation is a factor that helps determine long-term success. The SmartSolutions™ sales tool is the latest example of an innovative approach that delivers for publishers and the advertisers they serve. But if you are new to the...
by Association of Directory Publishers | Jun 6, 2023 | Industry Related
As the home of online and print directory publishers, the ADP is always looking for ways to innovate and adapt to industry changes. And with the launch of our new SmartSolutions™ product, we’re taking advertising sales to the next level. Our comprehensive suite of...
by Association of Directory Publishers | Apr 17, 2023 | Industry Related
From May 2–4, 2023, print and online directory publishers will meet in Scottsdale, AZ for the ADP’s annual conference. Now rebranded as the 2023 ADP SmartConference, the yearly event will feature the dynamic industry knowledge, cutting-edge strategies and networking...
by Association of Directory Publishers | Dec 13, 2022 | Industry Related
Established directory publishers are keenly aware of the need for evolution in the industry. With the demands of advertisers, visitors and search engines always subject to change, complacency is just not an option. With that in mind, planning ahead is a surefire way...
by Association of Directory Publishers | Nov 16, 2022 | Industry Related
Last time we were here, we discussed how to improve your online directory. Today we want to cover how to optimize a business listing for your advertisers. Essential Guide to Optimizing a Business Listing for Online Directories As directory publishers, the success of...