Apr 2, 2012 at 4:25pm ET by Stephanie Hobbs
Inspired by Chris’ column, I propose four key reasons advertisers should think twice about abandoning their Yellow Pages relationship.

Four key reasons advertisers should think twice about abandoning their Yellow Pages relationship.

  • Yellow Pages Providers Now Offer More Than Just Print Directories
  • Yellow Pages Have Long-term Relationships With Local Businesses
  • YP Providers Are Partnering Behind The Scenes With The Search Engines
  • Print Is Not Dead

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